Updated: Sep 24
18 million tonnes of of CO2 is saved in the UK each year through re-cycling....
Did you know that? This week (September 20-26) is the country’s annual celebration of recycling. As a responsible Digital Print & Direct Mail specialist we always have one eye on our sustainability credentials. We are happy to join with Two Sides, UK retailers, brands, waste management companies, trade associations, governments and the media in promoting the act of recycling.
In an effort to help people fill their knowledge gaps about recycling, the organisers of Recycle Week WRAP (Waste & Resources Action Programme) have released the results of their latest study into people's recycling habits & behaviours. Of the people surveyed in the UK
89% recycle regularly.
56% have increased their recycling habits in the last 12 months
44% want more information on what can and can't be recycled and are not happy with the current level of kerbside collections
While it seems there is enthusiasm for recycling there also appears to be a need for clearer information on what can and can't be recycled.
'One in five people don’t know that you can recycle tin foil, which is widely recycled in a lot of councils, and 22% feel confused about what to do with wine corks (you can put them in your home compost bin). In total, 42% of respondents don’t feel educated enough about their impact on the environment.' (1)
As whole we all need to go that extra mile to combat climate change so informing more people about what can be recycled will help move us in the right direction. At EDWPS we actively encourage our customers to add the recycle emblem to the mail they task us to produce. Not only does it inform their recipients but also benefits from a sustainable/responsible mail postage discount too. (It really does pay to recycle!) The Next Generation of Recyclers With the effects of climate change impacting future generations, a Pro Carton Study (2) also confirmed that its young people putting pressure on parents and businesses to act now to become more environmentally friendly. Nearly 3/4's of parents confirm their recycling habits are influenced by their children as they become extra motivated to make positive contributions to the environment.
The issue of climate change and sustainability shouldn't be left to future generations though. Businesses need to step up and act now to combat the effects their actions have on the environment. In the last 12 months EDWPS have become a carbon neutral company by partnering with Carbon Neutral Britain and offset the CO2 emissions from our paper production through Premier Paper's Carbon Capture scheme. Also, across all areas of the business we've added separate paper & mixed recycling bins reducing our general waste to a single container collected once a week. We're going the extra mile. Can your business say the same?
(2) - Pro Carton Study – Gen Z The Future Is In Their Hands
Additional information provided by Two Sides