I KNOW WHAT YOU DID...
The average response rate for direct mail is 4.4%, compared to the average response rate for email marketing, at 0.12%.* Direct mail can offer a very reliable return for a reasonable cost, and the results can easily be measured, by using unique offer codes and discounts.
There are countless ways to harness the power of direct mail, using leaflets (like this one), postcards, booklets, magazines and more.
Name goes a long way with marketing. It shows customers that your business cares about them!
Upsell a relevant product that complements
a previously bought item or requires a repeat purchase.
Personalise your next mailing by...
These product images and text are variable
and can be personalised based on the receivers’ gender.
Based on your audience’s annual income,
the price range of products shown will alter accordingly.
Discounts and offers can change to reflect and reward previous expenditure.